How can we use 5G to transform retail banking for consumers?
To help answer this question, our team created an MVP that aims to leverage 5G networks to connect users to a personalized, digitized, and streamlined experience with a financial advisor.
PRODUCT INTERFACE
DISCOVERY PHASE
Preliminary Research Findings
Consumers still visit retail bank branches to complete financial transactions.
Banks' operating costs are rising, leading to closures at certain locations.
Pop-up branches potentially address consumer needs and with lower operating costs.
Hypotheses
Bringing sensitive documents is inconvenient and risks security.
Lack of branches nearby and language barriers limit accessibility.
Customers go through long queues at branches before speaking with an advisor.
Product Vision
5G-driven platform for banks to deliver fast and reliable financial services pop-up branches.
PRODUCT NARRATIVE
User Survey: Primary Needs
User Survey: Major Pain-points
PRODUCT VISION
What the Product Will Provide
Prioritizing Human Interaction
Customized Service Experience
Quick and Seamless Transaction
PRODUCT NARRATIVE
Persona
Steve, 35 years old
• Homeowner
• Laid off from travel agency work due to COVID-19
Concerns
• No additional income
• Insufficient savings
• Upcoming bills including mortgage payment
Problem: How can we leverage Verizon 5G to connect Steve to the best financial advisor?
PRODUCT
Verizon's 5G Driven Remote Advisor for Banks
User Journey
DESIGN PROCESS
Mapping Out the User Interface
WHAT'S NEXT
Future Iterations: New Features
Document Upload & Authentication
Real-time Captioning
Fill in & Sign Application Forms
Future Iterations: Integration
CLICK TO DOWNLOAD ↓
View our full presentation below.
